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“CriticalEnds” is a film production term used to identify a reel of film that contains no waste. Marked on a can of exposed film, it indicates to the production lab that every last frame is crucial to the final work. CriticalEnds multimedia storytelling is based on this same ethic, that attention to every last detail is essential.
CriticalEnds Productions seeks to tell meaningful stories though unique voices and effective imagery. Although our work covers a variety of topics ranging from hyper-local, national politics, global health and education, to extreme sports, one element is consistent—our work focuses on people, using their own voices to tell their story.
About Jason Marder
Jason Marder, founder of CriticalEnds Productions, is freelance multimedia journalist with experience reporting local, national, and international stories. Jason produces stories using video, audio, still photography, and the written word. Whether though the web, TV, radio, or print mediums, Jason is able to take a project from start to finish.
As a “one-man band” journalist, Jason does it all himself, including lighting, shooting video, reporting, editing, and post-production. He owns his own HD video camera and DSL cameras, audio equipment as well as his own production studio.
Jason’s work has appeared on the Boston Globe’s, New York Times’, and ABC News websites. His expertise is informed by his past work NBC affiliates in Massachusetts, Panavision camera systems, and several years working as a camera-assistant on acclaimed films, TV series and commercials, including ‘The Sopranos’and ‘Requiem for a Dream.’
He also has extensive experience in marketing and advertising having worked as a production manager producing printed materials, radio spots, and TV commercials for advertising agencies in New York and Boston.
Jason is a graduate of Boston University with a Masters degree in Journalism and a graduate of Hofstra University with a Bachelors degree in Communications with a focus on Film Theory, Analysis and Production.